Which persuasive technique focuses on convenience or ease to persuade the audience?

The persuasive technique that focuses on convenience or ease in a manner that effectively resonates with the audience is often referred to as an "Appeal to Convenience." This strategy emphasizes making a choice or action seem simple and effortless, which can encourage the audience to agree or comply.

By highlighting how a particular option aligns with the audience’s desire for ease and practicality, the persuader effectively taps into a fundamental human preference for making decisions that require less effort or thought. This approach may involve demonstrating how a solution or product saves time, energy, or resources, ultimately making it appealing.

In contrast, while "Appeal to Laziness" might suggest a similar theme, it carries a more negative connotation and does not effectively convey the positive framing often used in persuasive communication. Rhetorical questions are utilized to provoke thought or highlight an issue rather than to simplify decision-making. An "Appeal to Logic," while important, is fundamentally grounded in reasoning and evidence rather than focusing specifically on convenience. Thus, the main goal of an appeal to convenience is to persuade by appealing directly to the audience's inclination towards the simplest and most practical choice.